Services Discipline 07

Custom-coded websites

Hand-written. Fast. Yours.

Every site we ship is written from scratch for the business it serves: real code, real components, hosted on infrastructure we manage. No theme, no page builder, no monthly rent on your own website.

Why it matters

A website has one job: turn the people who find it into people who contact you. Templates are built to look fine for everyone, which means they are built to convert for no one. Custom code lets us design around how your customers actually decide, strip out everything that slows the page down, and change anything later without fighting a theme's settings panel.

It also means you own the result. The code, the domain, the content: yours, in a form any competent developer can pick up. If we vanished tomorrow, your site would keep working.

Speed is not a feature we add at the end; it is a consequence of how the site is built. Our builds load in well under a second on a phone and score in the high nineties on Google's own tests, which matters because every extra second costs roughly a fifth of your visitors.

What's included
  1. 01

    Strategy and structure

    A 30-minute call to learn who the site is for and the one action it should drive, then a page plan built around that.

  2. 02

    Design in your brand, within 48 hours

    A free mockup of the homepage before any build starts. We iterate until it feels unmistakably yours.

  3. 03

    Hand-written front end

    Every page coded for your content, tested on real phones, tablets and desktops. No page builder, no theme.

  4. 04

    Back end where you need one

    Booking flows, forms that land in your inbox, member areas, product catalogues, custom APIs. Only what the business needs.

  5. 05

    Words and images, done

    We draft the copy from the call and source or art-direct imagery. You correct, we polish.

  6. 06

    Launch, handled end to end

    Domain, AWS hosting, SSL, email, redirects from the old site, submission to Google. Live in under a week for most sites.

Questions people ask
01

Do I need to know anything technical?

No. You show up to one call and reply to one email with feedback. Everything else, including the domain and hosting if you have neither, is ours.

02

What happens to my current site?

It stays live until the new one is approved. We build on a private address, then switch the domain in one step, usually overnight, with every old link redirected.

03

How long does it take?

Most sites are live in under a week from the first call. Larger builds, such as a store with hundreds of products or software with user accounts, take longer and we will say so up front.

Next step

One call. We take it from there.