A website is where most people first meet a brand, but it is not the only place. The sign, the invoice, the social post and the business card should all be recognisably the same business. We build the kit once, properly, and the website is the first thing to use it.
Most small businesses have a logo someone made years ago, three slightly different versions of it, and no rule for anything else. Every new piece of material becomes a fresh decision, and the result looks like five companies. A brand kit removes the decisions: these colours, this type, this is how the logo sits, these are the templates.
We keep it practical. The deliverable is not a 90-page brand book nobody opens; it is a short brand sheet plus the files your printer, your sign maker and your social accounts actually need, in the formats they need them.
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01
Logo and wordmark
Designed or refined, with the variants you actually use: colour, mono, small, on dark, on light.
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02
Type and colour system
Two typefaces and a palette chosen to work on screen and in print, with the rules written down.
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03
Templates
Social posts, slide deck, document header, email signature. Editable, on-brand, ready to use.
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04
Photography direction
A short brief for what to shoot and how, so even phone photos fit the brand.
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05
Print-ready files
Business cards, signage, flyers: supplied in the formats printers ask for, with bleed and colour profiles sorted.
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06
The brand sheet
Two pages that say how to use all of it, so anyone you hire later gets it right.
01Do I need a full rebrand to work with you?
No. If your logo works, we build the system around it. We only suggest changing it when it is costing you.
02Can you just do the website with what I have?
Yes. Branding is optional; the website uses whatever kit exists. Many clients add the kit after they see the site and want everything else to match.